Select Sires Announces Restructuring to Marketing Department

Select Sires Announces Restructuring to Marketing Department

The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

To reflect increasing demand and facilitate future growth, Select Sires’ marketing department will experience restructuring and operate under new leadership beginning July 1.

(L to R): Chris Sayers, Darryl Snyder, and Adam Oswalt

Chris Sayers, former sales and marketing operations manager, will become the manager of global order operations. Sayers’s 31-year career at Select Sires equips her with the training and experience needed to successfully manage the growth in market share. She and her team will facilitate order processing and fulfillment, as well as product eligibility for various markets. “Chris brings an expansive skillset and distinct expertise to the role and will be a valuable asset to global markets as she manages the order operations for Select Sires’ members and international partners,” says Todd Kranz, chief operating officer of Select Sires. Darryl Snyder, former assistant semen distribution manager, will step into a new role as manager of global product distribution. Snyder has dedicated nearly 27 years to Select Sires and his attention to detail and commitment to customer service has encouraged continued growth in the marketplace. “Darryl’s leadership, combined with our excellent team of shipping coordinators, will continue to provide quality service to customers and support the growth of Select Sires’ global business efforts,” says Kranz.

Adam Oswalt, previously the dairy sire products specialist, will assume the role of manager of global sire products and logistics. Oswalt has nearly 11 years of experience with Select Sires and has worked in several departments. In this role, Oswalt will work with global businesses and internal departments to coordinate sire product placement, qualifications and availability. He will be responsible for managing semen inventories, leading marketing initiatives and providing guidance for the progeny team. “Adam’s unique skillset will be of great value in managing the global sire lineup and product offering,” says Kranz.

Based in Plain City, Ohio, Select Sires Inc., is North America’s largest A.I. organization and is comprised of seven farmer-owned and -controlled cooperatives. As the industry leader, it provides highly fertile semen as well as excellence in service and programs to achieve its basic objective of supplying dairy and beef producers with North America’s best genetics at a reasonable price.


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